In February, Livefyre, a company headquartered in San Francisco, United States, brings to Brazil social engagement solutions for publishers, agencies and brands. Latam Connection will be Livefyre’s sales partner in Brazil. Caique Severo, partner and director, will be responsible for business development for Livefyre in the country.Details
Latam Connection is pleased to introduce its new recruit: Olivia Czetwertynski will be in charge of the international communication area. A department created to give to our clients a specialized service to communicate their digital products in the new market they are facing nowadays.Details
With the launch of Expedição Veja, the site of the leading Brazilian news magazine Veja becomes the first customer of Livefyre in Brazil. Veja created a LiveMediaWall to document the journey that their reporters are doing around Brazil looking for good examples of improvement in the public and private field to create projects of international…Details
Brazil is the fifth largest market in the world in number of internet users according to a recent study by ComScore. The country also has an average connection time 30% higher than the world average. Brazilian connected time average per user is 29.7 hours per month compared with a world average of 22.7 hours. This…Details
Oi is the second client of Livefyre in Brazil. The telco company launched its LiveMediaWall #oieutonacopa in http://vocenacopa.oi.com.br/. The page displays in real time the best posts with hashtag #oieutonacopa. The page displays posts from Facebook, Instagram, Twitter and YouTube from the brand and the users. This is a way to promote content from the…Details
Latam Connection assists the Irish government in taking digital companies into the Brazilian market.
Latam Connection, a leading consultancy in digital internationalization, and Enterprise Ireland, the Irish government agency responsible for the development and growth of Irish enterprises in world markets, reached an agreement to help companies specializing in technology to enter Brazil. Latam Connection will open business opportunities and will conduct commercial representation of some companies supported by Enterprise…Details
Latam Connection is the new internationalization partner of Zinc Shower, the biggest cultural innovation event in Europe.
Both Latam Connection, a leading firm in the internationalization of digital companies in Latin American markets and Zinc Shower, are dedicated to promote entrepreneurship in the creative industries. They recently closed a partnership agreement to provide services to entrepreneurs of the Zinc Shower community. From now on companies involved and participants in upcoming editions of…Details
Latam Connection is bringing to the Brazilian market new advertising formats from our new client Wellclever
Wellclever is a contextual advertising platform that enables publishers to deliver a range of contextually relevant advertising and engagement formats. Wellclever deliver the right ad to the right person at the right time, which considerably increases the user experience. Numerous agencies and brands, and publishers have already added these formats to their portfolio to impact in a…Details
A story run by Meio & Mensagem, a Brazilian weekly covering marketing and advertising, shows that Brazil broke the record on number of interactions about elections on Facebook. It was more than 346 million interactions (comments, likes and shares) from July 6th to October 5th. The highest figure until then was in India, with 227…Details
Estado de São Paulo, one of the main daily newspapers in Brazil has created the most interesting social experience about elections among all online media. The page “O que está acontecendo nas redes sociais” (What is happening on social networks) shows what each candidate and political parties are posting on social networks in…Details